Why e.l.f. Beauty Stock Jumped 12% in July
The market is confident about this resilient stock.
Overview
E.l.f. Beauty (NYSE: ELF) stock rose 12% in July, according to data provided by S&P Global Market Intelligence. The mass cosmetics giant is still enjoying renewed market confidence as it laps last year's negative tariff impact and continues to demonstrate strength.
E.l.f. has defined itself by its social mission and social media presence as well as its low prices. It stands out from the traditional leaders in mass cosmetics, and it continues to grow at a rapid pace as the model resonates with shoppers of all ages.
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Originally published at www.fool.com.
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Disclaimer: This article is for informational purposes only and does not constitute investment advice. Data may be delayed up to 15 minutes. Past performance is not indicative of future results. Consult a licensed financial advisor before making investment decisions.